Mermaids of the Lake

Mermaids of the Lake is an online publication geared towards women based out of Liberty Lake, WA (just east of Spokane). They also have a blog, here, that is fun and whimsical. I like the "Mermaids" concept for a few reasons:

1. Going green. I can check for new stuff online when I want without having to stack up a bunch of paper magazines that wait around until I can get to them.

2. Creativity! You'll see they incorporate the mermaid/sea theme throughout the publication.

3. It's personal. The personality of the three mermaids (publishers) comes through the writing and features, especially on the Mermaids blog.

4. It's not just an eastern Washington thing. Readers from all over the country are fans of Mermaids of the Lake.

Go... swim fast... and check them out. Discover your inner Mermaid!! :-)